A Quick Guide to Our Biases

Few of us were raised following a compassionate diet, and few of us immediately stopped supporting the exploitation of farm animals once we found out about factory farms.

Yet if we’ve been living a compassionate life for an extended period, it is easy to forget what it is like to be a meat eater in this society, surrounded by friends are family who also follow the standard American diet. If we are to be effective advocates for farm animals, however, it is important to be able to step outside of ourselves and reach out to people where they are currently.

While the case for our current diet seems entirely self-evident to us, it doesn’t come across that way to others. We all have significant psychological tools and tricks that can help us rationalize and justify our current choices. Understanding these biases is important if we are going to help people get past them and on the path to an ethical diet.

LifeHacker published a nice infographic from Business Insider to summarize our main biases, such as choice-supportive bias, availability heuristic, and the bandwagon effect. Give it a review, and keep them in mind the next time you are talking with someone about the reasons for following a compassionate diet. You might just have a more productive dialog!