Watch Videos

Free Online Course

In partnership with our friends at Vubiz.com, we’ve just released a great online course on how to become an even better advocate for farm animals. Take the free, thirty minute course today, and you can help more animals tomorrow! To get started, click here.

Watch Videos

Already read all the essays on how to be a more effective animal advocate? Want to sharpen your advocacy skills even further? Watch the videos below for round two of your activist education.


The Making of an Activist – The classic presentation on how to become an effective advocate for animals, recorded at Farm Sanctuary’s 2011 Hoe Down.


Change of Heart: Why Veg Advocacy – A powerpoint presentation on why vegetarian advocacy is the most effective thing that individual animal advocates can do to help animals.


Change of Heart: Having the Maximum Impact with Veg Advocacy – A slideshow presentation on four tools for having the biggest impact possible when carrying out vegetarian advocacy.


Change of Heart: The Right Approach to Veg Advocacy – A slideshow presentation on four simple rules to follow when carrying out vegetarian advocacy.


Change of Heart: Social Marketing – A slideshow presentation on how vegetarian advocates are social marketers, with four guidelines to follow to be as effective as possible in persuading the public to eat vegetarian.


Change of Heart: The Mind of an Activist - A powerpoint presentation on how our own psychology as animal advocates can either help or hurt our efforts at getting people to go vegetarian.